Boutique Hotel Merges with Serviced Apartment Model for New Supercity London Offering

Date: December 2018

Location: Chancery Lane, London, UK

Name: The Chronicle

No. of Keys: 53 one and two bedroom apartments

Seller: Former home of the Jewish Chronicle.

Buyer: Supercity

The property is said to offer a ‘unique blend’ of boutique hotel meets serviced apartment, and situated near Chancery Lane in the city.

The apartments – five with private terraces – comprise a kitchen with fridge, cooker, oven, washer-dryer, with Nespresso machine, plus toiletries by Gilchrist and Soames.

The suites can be booked for short-term or long stays with the option to pay seven days before arrival.

The Chronicle is also home to a gym and weekly housekeeping service, Sky TV, plus a handy smartphone in each apartment.

Members’ co-working space also occupies two floors of the building to encourage corporate clients.

The Supercity Apartment has also partnered with independent bar restaurant, 26 Furnival for the F&B offering.

The Chronicle joins Supercity’s three other aparthotels in London – Templeton Place and Nevern Place in Earl’s Court and The Rosebery in the Clerkenwell district.

Forthcoming openings include Church Street in Manchester in December 2018 and Q Square in Brighton, set to open early next year.

THPT Comment: Interesting business created by father and daughter team, in 2009 – Marc Walters and Alexis Burton.

First Seen: Boutique Hotelier

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