Hyatt Announces Plans for Two New London Hotels, at The London Olympic’s Park Site, Rebranding from IHG’s Holiday Inn and Staybridge Suites
Main Photo: The current Holiday Inn London – Stratford City
Date: January 2022
Name: Hyatt Regency London Stratford and Hyatt House London Stratford – to reopen Q2 2022
Location: Westfield Stratford City, a short walk to Stratford Station and Queen Elizabeth Park, site of the London Olympics 2012
Number of Keys: 225 and 127
Owner: M&L Hospitality, who have history in doing a brand switch like this in Manchester in 2019
Hyatt Hotels have announced that they have entered into managements agreements with Stratford City Hotels, part of M&L Hospitality to rebrand two hotels in London’s Stratford City.
The 225-room Hyatt Regency London Stratford and the 127-room Hyatt House London Stratford are expected to open in Q2 2022 following an extensive refurbishment. Both hotels will be conveniently located within one of Europe’s largest urban shopping and entertainment complexes, Westfield Stratford City, and a short walk to Stratford Station and Queen Elizabeth Park.
“The addition of these two hotels will be another exciting step in growing Hyatt’s brand presence in the United Kingdom and in creating a network of hotels across the key commercial and leisure markets in the country,” said Felicity Black Roberts, vice president of development Europe, Hyatt. “We worked closely with M&L Hospitality to choose the right brands for the location and are pleased to be continuing our relationship with them following the successful openings of Hyatt Regency Manchester and Hyatt House Manchester in 2019.”
Designed with productivity in mind, Hyatt Regency London Stratford will offer business and leisure travelers alike a stress-free and seamless environment to stay connected. Guests can enjoy 6,673 square feet (628 square meters) of meeting space, along with a spacious restaurant, bar and an open-air terrace. Hyatt House London Stratford will provide guests with modern, apartment-style suites with fully equipped kitchens and flexible workspaces, designed to make them feel at home, especially during extended stays.
The hotels are located close to Stratford Station, one of the UK’s busiest train stations, giving guests swift access to Central London in only seven minutes. Stratford International Station connects guests to St Pancras International Station and transfers to the Eurostar train, which provides services to Paris, Brussels, Rotterdam and Amsterdam.
The properties will also be easily accessible to Heathrow International Airport via the new Queen Elizabeth Crossrail line due to open mid 2022, which will offer services to Stratford in approximately 45 minutes. Furthermore, London City Airport is only 20 minutes from Stratford on the Docklands Light Railway, making it an ideal location for business and leisure guests.
Guests can enjoy easy access to local events at the nearby O2 and ExCel London convention center, home to many concerts, exhibitions, and corporate events. The burgeoning Stratford City is also fast becoming the most exciting cultural region in the UK with major new developments at Queen Elizabeth Park (home to London Stadium, London Aquatics Centre, Lee Valley Velopark and more) currently underway including the proposed new future home of BBC studios, along with the exciting new museum project, V&A East. Further, nearby universities include the new world-class East campus of the University College of London and the new College of Fashion.
“We are pleased to be able to continue our work with Hyatt in the United Kingdom,” said Neil Maxwell, chief executive officer of M&L Hospitality. “Our strategy focuses on identifying key gateway cities with strong economic growth. Stratford is experiencing a real boom and our plans to introduce these Hyatt House and Hyatt Regency hotels to London will capitalize on this.”
Price: Undisclosed
THPT Comment: Copying a similar move in Manchester in 2019 when M&L rebranded their Staybridge Suites and Crowne Plaza at the Lume, Manchester to Hyatt Regency and Hyatt House. Rumour had it at the time that M&L were upset with IHG opening additional IHG hotels in Manchester, especially the Kimpton in the city centre
First Seen: 4 Hoteliers
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