Radisson Signs Agreement with Zdrojowa for 2 New-Build Hotels in Poland

Main Photo: Radisson Resort Kołobrzeg, Poland – imagined…one of the two new hotels planned

Date: July 2019

Location: Szklarska Poreba and Kolobrzeg, Poland

Name: Radisson Resort Szklarska Poręba and Radisson Resort Kołobrzeg

No. of Keys: 104 and 209

Seller: TBA

Buyer: Radisson Hotel Group is pleased to announce an agreement with Zdrojowa Invest & Hotels group for two new-build Radisson resorts in Poland. The hotels span the country, from the foothills of the Karkonosze Mountains in Szklarska Poręba to the northern Baltic coast in Kołobrzeg. The hotels will be part of the upscale Radisson brand, bringing the group’s portfolio in Poland to 18 properties across five brands – including Radisson Collection, Radisson Blu, Radisson RED, Radisson and Park Inn by Radisson.

Zdrojowa Invest & Hotels is family investment & hotel group focused on Polish resorts. It manages 12 stylish premium hotel facilities in the best locations in the mountains and at the seaside, including Radisson Blu Resort, Świnoujście, Diune Hotel & Resort in Kołobrzeg and Cristal Resort Szklarska Poręba.

Zdrojowa introduced condo hotels to Poland, becoming this market and holiday apartments leader.

CSR includes the Zdrojowa Art and Zdrojowa Eco Friendly programs. All Zdrojowa hotels are equipped with electric vehicles chargers.

Elie Younes, Executive Vice President & Chief Development Officer, Radisson Hotel Group, said: “We are excited to have signed this country development agreement with Zdrojowa Invest & Hotels group and thank them for their trust in our brands and people. We are glad to strengthen our position as the largest international operator for leisure destinations in Poland and look forward to working with our partners on future development projects.”

Jan Wróblewski, a co-founder of Zdrojowa Invest & Hotels group, said: “We are pleased to enter into this multiple property agreement with one of the leading global hotel chains, allowing us to achieve economies of scale. With the new hotels under the Radisson international brand, we are once again the market pioneer, and continue our strategy of strengthening our leading position in the Polish resorts market. We will continue to develop our portfolio in the direction of both Zdrojowa Hotels, and properties under the brands of international chains.”

The Radisson Resort Szklarska Poręba is the second Radisson-branded hotel to arrive in Poland and the first internationally branded in this destination. The property will be located in the chic mountain town of Szkalrska Poręba, renowned among German tourists as the old Schreiberhau resort in Riesengebirge. Due to open in the upcoming winter season, the new-build hotel will feature 104 guest rooms, additional rooms and apartments are planned in a second phase. Guests will be able to enjoy a compact water park, all-year outdoor jacuzzi, sauna and bath zone. The SPA & Wellness zone provides a relaxing atmosphere all year round.

The opening for the Radisson Resort Kołobrzeg – Poland’s third Radisson-branded hotel – is planned for summer 2020. Furthermore, it will also be the first hotel under an international hotel brand in one of the biggest Polish seaside resorts. The 209-room facility, located in the spa area, will ensure comfortable relaxation and entertainment, along with a water park.

THPT Comment: Good new for Radisson and Zdrojowa on these two new hotels, to grow Radisson’s presence in Poland.

First Seen: Hotel News Resource

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