Synergy Global Housing Adds Munich To It’s Global Portfolio – First in Germany
Main Photo: The new Synergy@1487 in Munich
Date: May 2022
Name: Synergy@1487
Location: Westend Borough, Munich, Germany
Number of Keys: TBA…Two-bedroom apartments
Seller: TBA
Buyer: TBA
Synergy Global Housing, a leader in serviced accommodation programme management, announced the launch of its newest professionally managed property, its first in Germany, Synergy@1487. Located in the heart of Munich, these stylish two-bedroom apartments mark the latest offering in a string of recent property announcements, which has seen the company’s European managed portfolio grow by 258 percent since the start of 2022.
“We’ve entered a strategic and purposeful growth phase as we look to expand our managed portfolio to ensure our clients have access to affordable apartments as they ramp up relocations and business travel again,” said Stephen Hanton, President International. “Our approach is to seek exceptional partners, like those at the 1487, that can help us answer client demand with high-quality apartments backed by exceptional, attentive, around-the-clock hospitality services”.
Affordable apartment inventory is in high demand worldwide. As global inflation reaches new heights and an overheated housing market drives a record amount of people into the rental market, apartment supply around the world is experiencing an unprecedented availability crisis, which in turn is driving rental rates to new records. Meanwhile, corporate client demand is spiking as return-to-work policies commence, triggering a release of pent-up relocation and business travel worldwide.
“It’s no secret: finding an affordable apartment is tough these days no matter if you’re in San Francisco, New York, Dublin, London, Hyderabad, Singapore, or Beijing,” said LauraJane Igoe, Supply Chain Manager, EMEA. “To better control market uncertainty and rising rents, we approached our partners at the 1487 and worked out a creative deal to stabilize our position in Munich and guarantee access to quality apartment at an affordable price point”.
Synergy@1487 offers guests and clients alike best-in-class apartments in a highly sought-after global business centre providing coveted and affordable access to corporate clients around the globe. Not to mention, it’s Synergy’s third EMEA plastic-free property, entirely void of single-use plastics and micro-bead toiletries.
Apartment Amenities:
- Ergonomic desk/workspaces
- Fully equipped kitchens with stove, oven and dishwasher
- Washer/Dryer
- High-class bed
- 48” Full HD TV and SONOS sound system
- Parquet floor throughout the unit
- Patio, loggia, or balcony with each unit
- Secure underground parking
Location Details:
- Located in Munich’s Westend, not far from the city centre yet shielded from city noise by a courtyard and elaborate garden area
- Close to the Hackerbrucke and only one S-Bahn-stop from the central train station
- All public transit options are within walking distance
- A range of restaurants, bars and cafés are in vicinity
- Quick and easy access to the Ring Road
- Inner City—10 minutes (public transport)
- Munich Airport—45 minutes (public transport)
Founded in 1999, Synergy is an international serviced accommodation provider headquartered in San Ramon, CA, delivering a superior hospitality-driven extended-stay experience to the business travel and mobility industries. Providing best-in-class housing and services in over 2,000 cities in more than 85 countries, the company has offices in China, Singapore, India, England, Ireland and multiple locations throughout the United States.
Recognised globally, Synergy’s recent awards include 2022 and 2021 Corporate Housing Provider of the Year from the Forum for Expatriate Management in the Americas region and the 2021 in EMEA region; 2021 and 2020 Corporate Housing Provider of the Year from the Corporate Housing Providers Association; 2020 Corporate Business of the Year from the Association of Services Apartment Providers, and the 2020 Best Service Apartment Provider – Regional/Global award from Relocate Magazine.
Synergy was acquired by The Ascott Limited in 2017, the leading international lodging owner-operator based in Singapore. Spanning more than 200 cities in over 30 countries, Ascott’s serviced residence and hotel brands include Ascott The Residence, The Crest Collection, Somerset, Quest, Citadines, lyf, Préférence, Vertu, Harris, Citadines Connect, Fox, Yello, Fox Lite and POP!. Ascott is a wholly-owned subsidiary of CapitaLand Investment, one of Asia’s largest diversified real estate groups headquartered and listed in Singapore and Malaysia. Today, Ascott boasts over 30 years of industry track record and award-winning brands that enjoy recognition worldwide.
Price: Undisclosed
THPT Comment: Despite knowing Ascott well – who knew they had 14 brands!, we have not heard of Synergy until serviced apartment veteran Stephen Hanton became their President International in 2019, and more recently Robert Alley has joined as EVP International…no doubt to spearhead their expansion into Europe…Good luck!
First Seen: Synergy press release
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